Jack & Juni

Three directions for the new jackandjuni.com

Mockups of the public e-commerce site (home + shop archive) and one example dashboard screen per direction. Same brand, three voices — bring real product imagery from the live WordPress site for a true side-by-side feel.

9 pages · 3 directions × home + shop + dashboard Branding: #081e41 #56ccd2 #d08f8f Display: Awesome Newbie
Direction · 01

Playful
Pop

Bold rounded shapes, hard navy outlines, hand-painted color blocks. Big personality, totally on-brand for kids resale. Buttons are pill-shaped, edges have hard shadows, and the announcement section reads like a hand-painted store window.

Dashboard concept: POS · register screen
Big scan input, cart on right, payment buttons huge and color-coded.

Direction · 02

Editorial
Modern

Magazine-style with lots of whitespace, hairline borders, and Awesome Newbie reserved for big moments. Reads as polished and intentional — the resale equivalent of an Everlane drop. Photography does the heavy lifting.

Dashboard concept: Consignor portal
KPIs at top, earnings chart, items table with status, payout history sidebar.

Direction · 03

Boutique
Warm

Pink-forward, soft curves, polaroid-style cards stacked on a hand-drawn blob. Reads like a print catalog you'd want to keep. Generous shadows, dashed lines, rounded-to-the-max corners. Most "boutique" of the three.

Dashboard concept: Inventory intake / barcode tagging
Scan a tag, fill in fields, smart price suggestion, recently tagged grid.